Sushi Gourmet, the leading sushi and Asian hot food service provider, has opened its first sushi kiosk at the new Sainsbury’s store in Nine Elms. With plans for rapid expansion throughout the country, Sushi Gourmet aims to transform the buying and sampling experience.

Sushi Gourmet has introduced an innovative concept of sushi kiosks within large retail outlets and supermarkets. Each day the skilled sushi chefs create a wide selection of fresh handmade sushi and teppanyaki in-store, right in front of the customers.

Jason Danciger, Managing Director of Sushi Gourmet UK added, “We are delighted to be bringing the theatre of Japanese cuisine to UK food halls with Sushi Gourmet. Our advantage is that we offer sensational, fresh sushi and hot Japanese dishes of outstanding quality and price. We work with skilled craftspeople with extensive training in order to ensure a constant level of excellence and expertise.”

Sushi Gourmet is a subsidiary of Hana Group, which also own Peace Dining Corp, a leader in wholesale and retail distribution of sushi and Japanese food products in the United States.

The company was first launched in France in September 2012 by Jacques Attal, an entrepreneur who spotted a niche in the market for freshly made sushi. His business model grew quickly and today the group is operating in over 400 outlets across 8 countries in Europe and North America and work with retailers including Leclerc, Auchan, Alcampo, Delhaize, Casino, Whole Food Market.