Globally renowned gym franchise, Anytime Fitness has been announced as the event sponsor of the 2015 Franchise Exhibitions, including the National Franchise Exhibition on the 20 & 21 of February and The British & International Franchise Exhibition on 13 & 14 March at London Olympia.
Founded in 2002, Anytime Fitness is the fastest-growing gym franchise in the world, with nearly 3,000 gyms serving more than 2.5 million members across five continents. Having exhibited at The Franchise Exhibitions for three years and seeing huge success, the gym brand is using the 2015 exhibitions as the main strategy for recruiting franchisees.
Karl Dietrich, Business Development Director at Anytime Fitness comments on the exciting new sponsorship: “Due to our incredible growth over the last two years, we are in a position to let everyone know Anytime Fitness is becoming the fitness franchise brand of choice. The exhibitions have been key for us to gain momentum and brand recognition in the UK market.”
Now in its 20th year, The Franchise Exhibitions are the UK’s leading and most respected franchise events. Bringing together UK and globally recognised brands under one roof, they remain the only franchise event to be recognised and accredited by the British Franchise Association (bfa).
Planning to open a further 50 clubs in 2015, Karl comments on the significance of The Franchise Exhibitions: “They are so important in the UK. The franchise market here is different to other countries, and it is important for potential franchisees to meet and get to know the brand before committing to further discussion.”
As the first event of 2015, The National Franchise Exhibition offers visitors a unique opportunity for anyone looking to run their own business, to meet with Anytime Fitness and other top brands and discuss their next career move. The two day exhibition will showcase a broad spectrum of industry sectors from well-known brands including McDonalds, Dream Doors, Mac Tools, Platinum Property Partners, Home Instead Senior Care, MinuteMan Press, Kare Plus, EweMove and many more. Also on offer are a variety of free seminars, workshops and panel discussions which offer inspiration and advice on franchising and the successes and challenges involved with running your own business.
Adrian Goodsell, director of franchise sales at Venture Marketing Group comments: “Having a globally recognised brand such as Anytime Fitness sponsor the 2015 exhibitions is testament to the event’s credibility within the industry. The Franchise Exhibitions give aspiring business owners the unique opportunity to speak to some of the UK’s most successful and well-known brands. Franchising is a proven business model, with over 500,000 Brits now employed within the industry. Franchising gives people the chance to become their own boss whilst having the support and backing of an established and already successful business.”