Smoothie Factory Juice Bar, a leading retailer of real fruit smoothies, fresh cold-squeezed juices, and nutritional products, is now open near the University of Arizona campus in Tucson. This new location is part of a 7-store multi-unit development agreement with franchisee John Wilfert, of JW Health and Fitness LLC.

The store at 1031 N. Park Ave., Suite C, debuts an elevated store design for the chain, featuring more space and an expanded menu. This Smoothie Factory will serve the chain’s signature healthful smoothies and nutritional supplements in addition to a popular line of fresh cold-squeezed juices, light flatbread sandwiches and salads, and award-winning Red Mango® frozen yogurt in a variety of rotating flavors with a toppings bar.

“I’m so excited to introduce this new store design for Smoothie Factory Juice Bar and our expanded menu to the students and community here at the University of Arizona” said Wilfert.

“Coming from an athletic and business background, I understand busy people still need to be able to make healthy and delicious eating choices. Our new menu will accommodate all those who want to stay healthy while enjoying great tasting food, smoothies, and all natural probiotic frozen yogurt. This location will give customers a variety of tasty options all day long for the perfect meal on-the-go, the best boost after a hard workout, not to mention a great place to relax with friends.”

Wilfert’s Goal is to provide customers a “Smoothie with a Smile”, while being able to support, encourage and teach consumers about how healthy options increase production for the body.

Wilfert also owns the Smoothie Factory at 4246 N. 1st Street in Tucson. He plans to open his third location early this summer, followed by five additional stores throughout the state with sites still to be determined.