A former social worker has opened a new franchise in Southend for fast growing care company SureCare.

Sami Haider and his team of 26 highly trained and experienced staff provide care for elderly people and those with physical and learning difficulties.

SureCare Southend was officially opened by the Mayor and Mayoress of Southend, Councillor Andrew Moring and Mrs Louise Moring on 20th April.

Sami, 44, who was previously the service manager for an adult social care team, is looking to grow the variety of SureCare’s care and home services to private paying clients. He will also be creating new jobs in the area during the next 12-18 months.

He says: “I’m delighted to have opened a SureCare franchise in Southend. I pride myself on running a business that gives people the best quality of life for longer and helps them stay in their homes with the right support they need.

“As well as managing the business, I still take clients on visits to banks or supermarkets and visit them to ensure they are happy with our care. Seeing the smiles on their faces is the greatest reward in this business.”

Gary Farrer, managing director of SureCare, says: “I am delighted to welcome Sami into the business. Like all our franchisees, he is passionate about wanting to provide the best possible care to our clients.

SureCare franchisees can offer clients personal care and support, holiday and respite care, Alzheimer’s care, childcare, mobile crèche and babysitting.

To ensure that people can maintain their independence for as long as possible, the company also provides its clients with a complete range of home services including gardening, DIY, decorating, cleaning and cooking.

The services offered by SureCare franchises are a mix of regulated and unregulated, which combined aim to ensure that they are meeting the specific needs of people of all ages today.