Leading greeting card publisher and franchisor, Card Connection, has been selected as sole supplier for Netto in the UK. Netto currently have 16 UK stores based around the M62 corridor and plan to add more before the end of the year.

Hannah Woodcock, buyer for non-food, Netto comments: “We had space in our new stores and were considering the best way to utilize that. Card Connection came up with a strong proposal as their network of franchisees manage the displays and merchandising in-store for us so this makes it very easy to maintain. Following a pilot, we have now rolled out Card Connection in all our 16 UK stores.

“Displays are regularly kept up to date by Card Connection’s franchisees and the product range is fantastic,” continues Woodcock. “I have a greetings card background so appreciate the feedback we are getting from customers which has been great. There is a card for every occasion and the ranges and designs resonate with our customers.”

John Coe, regional sales manager, Card Connection confirms: “We supplied Netto before the buyout to Asda in 2010, so it is exciting to be working with the company once again, now own brand stores are being opened once more. Our franchisees have done a super job creating some compelling displays of our greetings cards, and sales are thriving. It’s an exciting phase in the Netto/Card Connection relationship.’