The American breakfast and brunch scene continues to grow, with more customers seeking creative, flavorful, and high-quality morning meals. Among the emerging names in this space, Vicious Biscuit has gained attention for its Southern-inspired dishes and bold take on classic comfort food. Known for its hearty biscuits, flavorful toppings, and inviting atmosphere, Vicious Biscuit has become a brand that blends tradition with modern dining. For entrepreneurs looking to bring this experience to their communities, opening a Vicious Biscuit franchise can be an exciting opportunity. Understanding the startup investment is the first step toward joining this fast-growing concept.
The Cost To Start a Vicious Biscuit Franchise
Starting a Vicious Biscuit franchise in the United States requires an investment that typically ranges from $799,000 to $1,317,000. This total includes the franchise fee, equipment, leasehold improvements, furnishings, technology systems, and initial operating costs needed to open the restaurant.
The investment covers everything necessary to build a fully functioning Vicious Biscuit location. A major portion of the cost goes toward constructing and designing the restaurant space, which often features a warm, Southern charm combined with a modern, welcoming style. From kitchen setup to dining area design, each Vicious Biscuit location reflects the brand’s distinctive look and feel, ensuring that guests enjoy both the food and the atmosphere.
Other costs include kitchen equipment for preparing the brand’s signature biscuits and dishes, along with point-of-sale systems, signage, and furniture. There are also expenses related to training, marketing, and grand opening events, which help new franchise owners successfully introduce their restaurant to the community.
Understanding the Vicious Biscuit Business Model
Vicious Biscuit stands out by focusing on an elevated version of a familiar Southern staple: the biscuit. Its menu features creative takes on comfort food, offering breakfast and brunch items made with fresh ingredients and bold flavors. Customers are drawn to the brand’s combination of quality, originality, and generous portions, creating a loyal following and repeat business.
The franchise model is designed for efficiency and profitability. Vicious Biscuit typically operates during breakfast and lunch hours, which allows franchise owners to maintain a balanced lifestyle while still capturing strong daily sales. With a focus on dine-in, takeout, and catering, franchisees benefit from multiple revenue streams.
Franchisees receive support from the corporate team, which includes training, operations guidance, marketing strategies, and assistance with site selection. This support ensures that each new location upholds the same level of quality and hospitality that defines the Vicious Biscuit brand.
Factors That Influence The Total Investment
While the total investment ranges from $799,000 to $1,317,000, the exact cost can vary depending on several factors. One of the biggest considerations is the location of the restaurant. Sites in larger cities or high-traffic retail areas typically have higher construction and rental costs compared to smaller markets or suburban settings.
The size of the space also influences the cost. A larger restaurant with more seating and kitchen space may require a higher initial investment but can also accommodate more guests and generate greater revenue. In contrast, a smaller footprint may reduce costs and allow for quicker build-out times.
Additionally, costs can fluctuate based on the condition of the leased property. A newly built space may be easier to customize, while older buildings may require additional renovation work. Franchisees also need to account for expenses such as local permits, licenses, and equipment delivery timelines.
Why Entrepreneurs Are Drawn To Vicious Biscuit
Entrepreneurs are attracted to the Vicious Biscuit franchise because it offers a distinctive concept within the fast-growing breakfast and brunch market. The brand’s focus on scratch-made food, Southern hospitality, and creative presentation sets it apart from traditional breakfast chains.
Vicious Biscuit’s strong identity and loyal fan base give new franchise owners the advantage of starting with an established brand reputation. The company’s support system and proven operating model make it easier for franchisees to navigate the process of opening and managing their business successfully.
Additionally, the breakfast and brunch segment continues to thrive as consumers seek out memorable dining experiences that balance comfort with creativity. With its modern twist on traditional Southern fare, Vicious Biscuit is well-positioned to meet that demand.
Summary
Starting a Vicious Biscuit franchise in the United States requires an investment ranging from $799,000 to $1,317,000, depending on location, restaurant size, and local construction costs. While the initial investment may be significant, it offers the opportunity to join a growing brand that brings energy, creativity, and authenticity to the breakfast and brunch market.
For entrepreneurs passionate about food, hospitality, and community, Vicious Biscuit offers more than just a business—it’s a chance to build a gathering place where guests can enjoy delicious comfort food with a modern twist. With its strong brand identity, proven system, and growing national presence, Vicious Biscuit stands out as a promising franchise opportunity in the thriving restaurant industry.






